Thousands of miles traveled. Seven hundred marketers, advertisers, and industry partners. Fourteen countries represented. Two days of marketing insights and education. One annual conference.
Postback, TUNE’s mobile and performance marketing conference, just wrapped up its sixth year in July. We had a blast hosting the brightest minds in the industry for our best content lineup yet. From tactical guides on mobile metrics, to new ways to measure OTT, to discussions about the evolution of affiliate management, to networking over dinner and dance floors, to keynotes on engineering customer trust along with advertising technology, the #Postback18 speakers and attendees brought new perspectives, relationships, and inspiration to this year’s event.
Here are just a few of the highlights.
(For more highlights, read the recap posts here: Day 1 | Day 2)
To everyone who made the trek to Seattle this year, whether across the world or just across town: You are the reason Postback exists. Thank you for making 2018 special.
“Postback is designed to be that human-to-human relationship that unlocks performance and unlocks success. As our first value at TUNE says, please: Be excellent to each other.”
– Peter Hamilton, CEO
Check back for more #Postback18 content in the days and weeks ahead.
Author
Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she handled content strategy and marketing communications at several tech startups in the Bay Area. Becky received her bachelor's degree in English from Wake Forest University. After a decade in San Francisco and Seattle, she has returned home to Charleston, SC, where you can find her strolling through Hampton Park with her pup and enjoying the simple things between adventures with friends and family.
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