Industry

TUNE Marketplace Partner Spotlight: SmarterTravel

Tie Davidson

TUNE Marketplace Partner SmarterTravel

SmarterTravel, with over two decades of industry experience, is a trusted partner in the travel sphere. They are a team of writers, editors, and developers who love to see the world and share what they find.

With a network of 5 million dedicated email subscribers, SmarterTravel offers a personalized touch to partnerships in a competitive industry. Their audience is eager to explore the globe, with a primary demographic of US-based travelers aged 25-54.

Keep reading to discover how SmarterTravel can help your brand connect with engaged travelers ready to embark on their next adventure.

Q: Can you give us a high-level overview of SmarterTravel?  

A: SmarterTravel is a leading online travel media company dedicated to providing travelers with inspiration, deals, and expert advice.

Q: What are the top ways you promote brands?  

A: Dedicated email, sponsored editorial articles, onsite advertising, and sweepstakes.

Q: What is the total reach of your audience?  

A: We have 5 million email subscribers and 2.7 million monthly visitors.

Q: Which verticals perform the best with SmarterTravel?  

A: Travel, Travel Finance, and Lifestyle.

Q: Can you tell us about a successful campaign you’ve run in the last six months?  

A: Our Travel Finance dedicated emails perform strong — high click rates and conversions. Sponsored editorial articles that introduce a brand followed by a series of dedicated emails also perform well.

Q: What’s something unique about SmarterTravel?  

A: At SmarterTravel, our clients’ success is our success. Our most valuable assets are our clients and our audience. We carefully select partners whose brands align with our audience’s interests. As a small and agile team, we are committed to working tirelessly with our partners to optimize their campaign. We view our campaigns as true partnerships. We believe in open and honest communication, understanding that one size does not fit all.


TUNE customers interested in working with SmarterTravel can request an introduction by navigating to the TUNE Marketplace section of their platform.

Author
Tie Davidson

Tie Davidson is a seasoned veteran in the Affiliate Marketing space. As the Partnerships Manager at TUNE, he is committed to sharing his industry knowledge and expertise with brands, agencies, and media partners, while providing education and support for their program recruitment efforts. Tie currently resides in NYC, and spends his spare time as a local food influencer and life coach.