The past few Official Unofficial Affiliate Summit recaps that I have done, I said that each show was getting better and better — and Affiliate Summit West 2024 was no exception!
The quantity of show-goers was never an issue from the early days of Affiliate Summit, but the quality has been exponentially increasing as more household brands and quality publishers are in the mix.
TUNE Arrives in Las Vegas
The TUNE team of Cameron, Rachel, Yakir, Dan, Matt, Nate, Connor, and Tie flew into Las Vegas from Seattle, New York, and even Berlin.
On Sunday, the TUNE team had our 2024 sales kick-off in a suite in the Venetian, with panoramic views of Vegas and an amazing view of MSG’s Sphere to go over our amazing plans for 2024 and beyond.
A midday lunch break at Miznon was followed by more amazing conversations before we all got ready for a pre-happy hour happy hour at the Chandelier Bar in the Cosmo — Affiliate Summit’s de facto spot where all the cool affiliate kids hang out. Sunday evening, a feast was had at world-renowned chef and humanitarian José Andrés’ China Poblano.
Affiliate Summit West 2024
Day 1
On Monday, it was all business! The TUNE team had a Meet Market table that was jam-packed from start to finish. Some of the themes we heard during the Meet Market: brand-to-brand “barter marketing,” pairing Amazon in the affiliate landscape, unpredictable and rising costs, how AI will affect the industry, and the lack of innovation in a rapidly changing space.
The good news? TUNE can help brands, publishers, and agencies with all of that.
After the Meet Market closed its doors for the day, the team split up into smaller groups for dinners. TUNE’s New York crew consisting of Tie, Rachel, and Dan hit up the Bahama Breeze (with zero Carmen Sandiego sightings!) for drinks and a quick bite. While our small but mighty East Coast team was running on fumes, Tie and Rachel got some well-earned rest, while Matt and Dan then ventured to get some midnight slices in the most secretive of locations …
This fuel was absolutely necessary to provide the energy needed for a non-stop Tuesday!
Day 2
On Tuesday, it was the first day of the expo hall, and it was a packed day of meetings for the whole team. The layout was bigger and more open than in years past, which allowed for some actual breathing room. Multiple rooms and areas with reservable meeting tables were also a clutch addition, though there definitely should be more identifying features in the “Foyer Meeting Zone.”
Tuesday evening was where the magic really happened: TUNE’s Dart Royale Happy Hour at Flight Club in the Venetian, with amazing co-hosts Levanta, Alta Media Partners, and Fluent.
This truly was the place to be, as companies like Penske Media Corporation, Capital One, Gannett USA TODAY, Tailored Brands, Hulu, Meta, Keybank, Slickdeals, Prodege, Mutual of Omaha, Ionos, Paylode, Sharecare, Perch, LaRue, UpSellIt, and tons more were in attendance. Once again, we had multiple people during and after our happy hour tell us how it was the highlight of the show, having such an elite guest list.
To celebrate an event well done, the TUNE team took a quick trip off the strip to some Thai food at Krung Siam that absolutely hit the mark.
Day 3
On Wednesday, we wrapped up the last of our super-productive meetings, then headed our separate ways to reflect on an amazing show and developing some incredible partnerships (both new and old). Well, that and the fact nobody brought Covid back home this time!
I’m already counting down the days until Affiliate Summit East in July in New York City. I’m also super excited they pushed back Affiliate Summit West 2025 to February, since a handful of business days after the holidays is not nearly enough time to schedule meetings and prep for a show after we flip over the calendar to a new year.
What’s in store for us next? Stay TUNE’d!
Author
Dan Buontempone has been in the partner marketing space since 2006, spending time on the brand, publisher, and agency sides of the business. Dan’s affiliate career has always revolved around connecting some of the best brands and publishers in the industry, and he continues to do that as TUNE’s Business Development Specialist. Nothing excites Dan more than a pixel or postback firing when it’s supposed to! Dan is forever a Long Islander and currently resides in New York’s Hudson Valley, about an hour north of the greatest city in the world.
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