Reintroducing the TUNE Marketplace in 2024

In case you missed our big announcement last August, the TUNE Marketplace is here!

By now, we’re all settled back into work after an amazing Affiliate Summit West in Las Vegas. If you were busy like me, the follow-up conversations are still ongoing. Not only should key partnership opportunities be top of mind, but also utilizing reliable technology with almost limitless potential to grow and scale your affiliate programs the way you want to.

Remind me again: What is the TUNE Marketplace?

The TUNE Marketplace is a new space where brands can access top affiliates and publisher groups found only in networks — without leaving the TUNE platform. It offers the functionality that top partners like Honey and CNET require without the compromises that come with joining a traditional affiliate network. And because we built the TUNE Marketplace to integrate with our payments product, TUNE Pay, our fees are lower to work with these partners in our marketplace. This means TUNE can deliver the same services and functionality of a network, but with lower fees for customers and higher payouts for partners.

What are the benefits for advertisers and brands?

For years, TUNE has been the partner marketing platform of choice for advertisers who aren’t willing to settle for the status quo. Giving brands the flexibility and control to 100% own their data and fully protect their strategic partnerships is a huge differentiating factor that wins us customers over our competition.

Now, advertisers on TUNE can manage their direct partners and network partners through the same platform, while avoiding the hefty fees and restrictions of traditional networks. It’s truly the best of both worlds:

• Advertisers can tap into a marketplace of partners that includes the largest affiliates in the space — affiliates you can’t access without a network.
• With TUNE, you can control your data, manage your direct partnerships, and get access to the most valuable affiliates and publisher groups around the world. It’s all the functionality of a network at a fraction of the cost.
• In addition to all the above, brands can also choose to be listed in a directory in the TUNE Marketplace, getting their business and offers in front of the most valuable partners and audiences in the world.

What are the benefits for affiliates and publishers?

A few of the industry’s largest affiliates and publishers (think Skimlinks and Forbes) drive an immense amount of revenue for advertisers. They can also work with thousands of brands at a time, running offers and collecting commissions from all of them. Making this process happen at scale requires the infrastructure of network, which is exactly what the TUNE Marketplace provides.

For these affiliates and publishers, there are two key advantages in the TUNE Marketplace:

1. Partners get their own account and login on TUNE.
2. Partners get a consolidated payment on behalf of all advertisers they work with.

Most importantly, partners in the TUNE Marketplace can engage with brands directly, join programs, set up and find offers, access reporting, and pull conversions and other data via API, all from their account interface.

What partners are in the TUNE Marketplace?

In case you need more convincing, here are a few of the partners and categories you can find in the TUNE Marketplace:

• Content: BuzzfFeed, Forbes, Comparison411.com, CNET, Money Group, PMC, Vox Media, Ziff Davis, PCH Media, Newsweek Vault, Best Wallet Hacks, InsideHook, Reviewed, Natural Intelligence
• Coupon, Deal, Loyalty: Honey, GoodRX, LUX Rewards, CouponFollow, Prodege, Paylode
• Creator, Influencer: Brandfluence, GameInfluencer, InfluenceLogic
• Networks: Skimlinks, Perform[cb], FlexOffers
• Conversion Optimization & Retargeting: UpSellit, Lasso, Verified Inc.
• Mobile Networks: Tappa, AdAction, Mobupps

Let’s Work Together

It all sounds pretty nice, right? So what are you waiting for? We at TUNE would like to cordially invite you to join our rapidly growing marketplace of brands and partners.

If you’re a top affiliate or publisher and are interested in becoming a TUNE Marketplace Partner, apply here.

Advertisers and agencies can learn more about the TUNE Marketplace by reaching out to their Customer Success Manager or clicking here.