Acquisition & Engagement Why 2016 is the Global Tipping Point for the Mobile Economy John Koetsier December 29, 2015
Advertising Mobile Video Ads: Now the Fastest-Growing Category in Mobile Advertising Becky Doles September 30, 2015
Attribution Deferred Deep Linking on iOS Will Change Mobile Marketing for App Advertisers [White Paper] Becky Doles September 16, 2015
The First Attribution Platform Integrated with DoubleClick, Google Adwords, and YouTube Becky Doles September 9, 2015
Acquisition & Engagement Value in Using Trending Hashtags for Real-time App Marketing? Becky Doles February 5, 2015
Mobile Ecosystem App Marketing Conversations: Reflecting on 2014 Predictions Becky Doles January 28, 2015
Mobile Ecosystem App Marketing Conversations: How to Think About Tablets Becky Doles November 17, 2014