Natural Intelligence is a global leader in multi-vertical marketplaces. Their matching technology helps millions of consumers around the world make smarter, more confident buying decisions, while simultaneously enabling brands to maximize their online presence. They do so by creating trusted comparison websites that enable consumers to easily compare products and services online and form high-value relationships with the brands they choose.
Q: Can you give us a high-level overview of Natural Intelligence?
A: We own and operate the properties Top10.com and Bestmoney.com, offering comparison pages covering 80 different service categories across five different industries — Fintech, Consumer Services, Home/Business/Health, SAAS, and Gaming. We drive high-intent traffic to our partners by focusing our marketing efforts on top generic Google and Bing keywords.
Q: What are the top ways you promote brands?
A: PPC.
Q: What is the total reach of your audience?
A: We see 200 million unique visits annually from about 20 different countries.
Q: Which verticals perform the best with Natural Intelligence?
A: We have over 200 verticals but some of our legacy verticals are: CRM, Hosting, Investments, Insurance, Dating, TV Streaming, Moving, and Payroll.
Q: Can you tell us about a successful campaign you’ve run in the last six months?
A: In March 2024, we launched a vertical on our Top10 property for users enrolling in online degree programs: https://www.top10.com/online-degrees/comparison. Within three months, we were one of the top aggregated sites on Google and one of the largest revenue drivers for many of our partners.
Q: What’s something unique about Natural Intelligence?
A: As one of Google’s top 30 spenders, we have a unique relationship allowing us to understand emerging verticals prior to the uptrend.
TUNE customers who are interested in working with Natural Intelligence can request an introduction in the TUNE Marketplace.
Author
Tie Davidson is a seasoned veteran in the Affiliate Marketing space. As the Partnerships Manager at TUNE, he is committed to sharing his industry knowledge and expertise with brands, agencies, and media partners, while providing education and support for their program recruitment efforts. Tie currently resides in NYC, and spends his spare time as a local food influencer and life coach.
